Gentle Menswear Store by AC Studio

Clean, spacious, minimalist layout characterizes the #visual merchandising approach by this Chinese leading garment brand.

Gentle Menswear brand is a sleek modish line under China’s leading menswear group KALTENDIN. The first store of the line to undertake the new image design is located in the Mixc mall of Wenzhou city, occupying more than 200 sqm in third floor of the mega shopping mall.

The #interior design theme is heavily based on the clothing brand’s mission philosophy: simplicity, modern, accessible luxury. The finished store has a super modern and minimal look on the facade and a logical spacious shopping environment inside.

Designed by Alessandra Deidda of AC studio